Clik here to view.
Prove It: Defining Your Avenues of and Communication Marketing
A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert...
View ArticleClik here to view.
Blogrolls Gone in WordPress. How to Save Your Links.
For the past few months, rumors were flying that WordPress was going to remove the Links/Blogroll feature of WordPress. As of August 2012, it is now gone from many WordPress.com. MacManx, Happiness...
View ArticleClik here to view.
Blog Exercises: Define Your Target Audience
The phrase “target audience” is an advertising and marketing phrase designed to help you aim your content at a specific group of people. Do you know your target audience? As a crafter, you may offer a...
View ArticleClik here to view.
Blog Exercises: Polls and Surveys
Gathering data on the web is an important part of the business of the web. It’s your turn to start gathering. In today’s Blog Exercises, you will be creating a poll or survey. Polls and surveys can be...
View ArticleClik here to view.
Blog Exercises: Comments and The Blog Bullies
No matter what we do or say, there will always be bullies and mean people. Some are mean intentionally, some can hurt unintentionally. And then there are those moments when we read the black letters on...
View ArticleClik here to view.
Blog Exercises: Trackbacks
Trackbacks are like an invitation to a party. It is also like legitimate gossip. Trackbacks are notes telling you that someone is talking about you. Trackbacks are part of the important connections...
View ArticleClik here to view.
Blog Exercises: How Much Does Your Blog Cost?
How much does your blog cost? It should be a simple question. Do you have an answer? The costs associated with a blog are the costs associated with any website. There is the cost of the domain name, if...
View ArticleClik here to view.
Blog Exercises: Add Industry Events to Your Editorial Calendar
In the blog exercise to create an editorial calendar, I gave you many ideas for setting self-assignments and deadlines for content throughout the year on your blog. Don’t forget to investigate your...
View ArticleClik here to view.
Blog Exercises: Site Policies and Bloggers Code of Ethics
It’s time to start working on all of your site policies, one by one. So far, we’ve touched on some of these in Blog Exercises: The Don’ts of Blogging, Blog Exercise: Taking a Risk With What You Blog...
View ArticleClik here to view.
Comment Spam and Viral Marketing – BBS Weblog Watch
BBC’s Weblog Watch’s Bang blast takes a poke at advertising on blogs, specifically targeted advertising through coments, aka comment spam and Viral Marketing. Now imagine writing an entry about making...
View ArticleClik here to view.
Blog Exercises: Become Your Own Fan Blogger
Fan blogging is one of the most challenging types of blogging. Fan blogging is blogging about a celebrity, television show, movie, sports team, sports player, criminals, or other groupie subject....
View ArticleClik here to view.
Blog Exercise: When Was the Last Time You Got Personal
I walked into a friend’s home and found the fridge covered with refrigerator art from her seven year old. The traditional home often features such childhood artwork but this was extremely precious as...
View ArticleClik here to view.
Blog Exercises: How Does Your Blog Make You Money?
In an interview with Daniel Scocco of DailyBlogTips, he asked me how long a blogger should wait to monetize their blog. Ha! Forever! I do not think bloggers should monetize their blogs. I think that...
View ArticleClik here to view.
Blog Exercises: What If You Knew You Could Not Fail
I helped a writer set up her first blog today, encouraging her to share her stories as part of the process moving towards becoming a published author. We talked about how a site will help her, not just...
View ArticleClik here to view.
Blog Exercises: Statistics and Web Analytics
If you have been following these Blog Exercises for the past six months, your site should be rocking. I asked you early on to define what you do clearly as it helped to clarify your site purpose and...
View ArticleClik here to view.
Blog Exercises: What Makes You Special?
A client greeted me with an over-enthusiastic hug yesterday. “I’m so glad to be working with you! You made me find myself again.” “Were you lost?” “You have no idea how lost I was.” I was confused. He...
View ArticleClik here to view.
Blog Exercises: The Daily Social Meme
Did you know that there are specific memes for each day of the week in the blogosphere and social web? Today is your chance to play around with some of these themed days of the week in this blog...
View ArticleClik here to view.
Blog Exercises: Editorial Calendar Check-in for September
It’s time to check in on your editorial calendar for September. This means not just checking in on the holidays and events for September but also for October, November, and December. For those living...
View ArticleClik here to view.
Blog Exercises: Volunteer
I’ve spent years contributing in many ways to WordPress including on the WordPress Support Forums, WordPress.com Forums, and WordPress Codex. The other day I was cleaning out tabs in my browser and...
View ArticleClik here to view.
Blog Exercises: Learning From a Mentor Makes You Better
“What One of the World’s Great Novelists Learned About Writing from David Ogilvy” on Copyblogger tells the story of how famous author Salman Rushdie learned copywriting and writing in general from...
View Article